There wasn't much of a celebration at what was left of Core, though. As the likes of the BBC reported at the grand opening, a councillor said Derby was "proud of its place in a vibrant creative industry" and that Lara Croft Way was "a fantastic way to celebrate that". The name for part of a new ring road was chosen from a shortlist by public vote, with a whopping 89 per cent opting for the character devised by local studio Core Design.
In July 2010, Lara Croft Way opened in Derby.
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